PowersportsTV.com is a channel watched and used by consumers in the market to buy Motorcycles, Scooters, ATVs (All Terrain Vehicles), PWCs (Personal Water Craft), UTVs, and Snowmobiles. Over 1 million people currently watch our channel. Why do they come to us? Because our value proposition to the consumer is to provide them with the best information with which to purchase their recreational vehicle - to refer them to the Best Dealers for the Best Deals. To provide them with the best powersports buying experience. The truth is consumers prefer to us third party, unbiased services over those of the manufacturers. Consumers like to compare and contrast and they trust services like PowersportsTV to help them. PowersportsTV can identify by name and contact information over 10% of the consumers in the market to buy these vehicles.
You can use our service to gain Market share
From comparing our data to that of the DMV (Department of Motor Vehicles) we know what our users own, what they are considering and what they end up buying. Tracking these 3 data points for each consumer shows us their behavior. Up to 75% of the shoppers switch the brand of what they are considering by the time they purchase a vehicle. This means you have time to influence their behavior on a one to one basis and get them to buy your product versus that of the competition. No other marketing solution provides this market intelligence.
Communicate with us
We want to know everything we can about your company and how it differs from the competition. The better you help us understand this the better we can help you merchandise your products to the consumers who use our channel. Email your press releases, your announcements, your incentives and promotions and your new product launches to manufacturers@powersportsTV.com. Overnight or mail your commercials and media kits to us.
Why TV?
Because interfaces with flat text and graphics only are over. In the future this channel will continue to evolve into a full multimedia experience. With broadband connections and compression technology it is possible to distribute TV like programming over the Internet. With the convergence of TV and computers this trend will accelerate. Imagine PowersportsTV being a combination of news and research on one hand (like CNN) and shopping (like HSN and QVC) on the other hand.
