U.S. motorcycle sales increased 6.7% over the first quarter of 2012.

The Motorcycle Industry Council reports U.S. motorcycle sales increased 6.7% over the first quarter of 2012.

According to the MIC’s latest quarterly report, American consumers purchased 109,425 motorcycles in the three months ending March 31, 2012, compared to 102,547 units the year before.

The MIC also reports ATV sales have increased for the first time in years, increasing 5.0% to 50,107 units. ATV sales have been fading as consumers looked to side-by-side instead. The MIC does not report side-by-side sales however.

Off-road motorcycle sales continue to decline, with dealers selling 6,697 units over the quarter. Dual-sports, street bikes and scooter sales however continue to rise, though the industry still has a ways to go to reach the levels seen before the economic downturn.

2012 Q1 Figures from the Motorcycle Industry Council
Type 2011 Q1 2012 Q1 Change % Change
ATV 47,702 50,107 +2,405 +5.0%
Dual Sport 6,697 7,549 +852 +12.7%
Off-Hwy 18,725 17,473 -1,252 -6.7%
On-Hwy 70,879 77,103 +6,224 +8.8%
Scooter 6,246 7,300 +1,054 +16.9%
Motorcycle
Sub-Total
102,547 109,425 +6,878 +6.7%
Grand
Total
150,249 159,532 +9,283 +6.2%

[Source: MIC]

http://www.mic.org/members/membership/2012-MIC-Member-Directory.pdf

 

New Models Added – March 20, 2013

- Motorcycle / Scooter

- 2013 BMW R 1200 GS

- 2013 BMW R 1200 GS Adventure 90 Years

- 2013 BMW R 1200 R 90 Years

- 2013 BMW R 1200 RT 90 Years

- 2014 Honda CTX 700

- 2014 Honda CTX 700 DCT ABS

- 2014 Honda CTX 700N

- 2014 Honda CTX 700N DCT ABS

- Snowmobile

- 2014 Arctic Cat F5 Base

- 2014 Arctic Cat F570 Base

- 2014 Arctic Cat Sno Pro® 500

- 2014 Arctic Cat ZR 120

- 2014 Ski-Doo Freeride 137 800R E-TEC

- 2014 Ski-Doo Freeride 146 800R E-TEC

- 2014 Ski-Doo Freeride 154 800R E-TEC

- 2014 Ski-Doo GSX LE 1200 4-TEC

- 2014 Ski-Doo GSX LE 600 H.O. E-TEC

- 2014 Ski-Doo GSX LE 900 ACE

- 2014 Ski-Doo GSX SE 1200 4-TEC

- 2014 Ski-Doo GSX SE 600 H.O. E-TEC

- 2014 Ski-Doo GSX SE 800R E-TEC

- 2014 Ski-Doo MX Z Sport 550F

- 2014 Ski-Doo MX Z Sport 600

- 2014 Ski-Doo MX Z Sport 600 ACE

- 2014 Ski-Doo MX Z TNT 1200 4-TEC

- 2014 Ski-Doo MX Z TNT 600 H.O. E-TEC

- 2014 Ski-Doo MX Z TNT 800R E-TEC

- 2014 Ski-Doo MX Z TNT 900 ACE

- 2014 Ski-Doo MX Z X 1200 4-TEC

- 2014 Ski-Doo MX Z X 600 H.O. E-TEC

- 2014 Ski-Doo MX Z X 800R E-TEC

- 2014 Ski-Doo MX Z X-RS 600 H.O. E-TEC

- 2014 Ski-Doo MX Z X-RS 800R E-TEC

- 2014 Yamaha SR Viper Base

- 2014 Yamaha SR Viper LTX

- 2014 Yamaha SR Viper LTX SE

- 2014 Yamaha SR Viper RTX SE

- 2014 Yamaha SR Viper XTX SE

- Utility Vehicle

- 2013 John Deere Gator™ Traditional TH 6×4

- 2013 John Deere Gator™ Traditional TH 6×4 Diesel

- 2013 John Deere Gator™ Traditional TS 4×2

- 2013 John Deere Gator™ Traditional TX 4×2

- 2013 John Deere Gator™ XUV 4×4 625i

- 2013 John Deere Gator™ XUV 4×4 825i

- 2013 John Deere Gator™ XUV 4×4 825i Power Steering

- 2013 John Deere Gator™ XUV 4×4 825i S4

- 2013 John Deere Gator™ XUV 4×4 855D

- 2013 John Deere Gator™ XUV 4×4 855D Power Steering

- 2013 John Deere Gator™ XUV 4×4 855D S4

- 2013 John Deere High Performance HPX 4×4

- 2013 John Deere High Performance HPX Diesel 4×4

New Models Added – March 18, 2013

- Motorcycle / Scooter

- 2013 Honda CRF® 50F

- 2013 Honda NC700X Base

- 2013 Honda NC700X DCT ABS

- 2013 Honda Ruckus Base

- 2013 Honda Silver Wing® ABS

- ATV

- 2013 Bennche Gray Wolf 500

- 2013 Bennche Gray Wolf 700

- Utility Vehicle

- 2013 Bennche Bighorn 400

- 2013 Bennche Bighorn 500

- 2013 Bennche Bighorn 500 HD

- 2013 Bennche Bighorn 700

- 2013 Bennche Bighorn 700 HD

- 2013 Bennche Bighorn 700X Crew

- 2013 Bennche Bighorn 700X Crew HD

- 2013 Bennche Spire 800

- 2013 John Deere Gator™ Compact CX